Google Ads

Google Ads Managemnt

Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search and on non-search websites, mobile apps, and videos.

Google Ads (Used to be Google AdWords) is Google’s advertising solution and program for businesses to advertise on its many products and wider search network.

Through the ad platform, you can advertise to the world’s two largest search engines: Google and YouTube. 

If you want to advertise on Google’s other products such as Gmail, the program is the only way. 

There are more ads on Google Search and its other properties than ever before in different forms, which means if you’re not utilizing search and other types of ads in your business, your business will feel the impact.

google ads userstechnology.com users tech

Google Ad Types

The platform offers many places to advertise online through the many Google services and its vast networks of overtwo million third-party apps and websites.

Google Ads may appear on all Google properties and its network of third-party websites.  

All the Google services you can place ads on: 

  • Google Search
  • Gmail
  • Google Shopping (Learn more about them)
  • Google Maps
  • YouTube 
  • Google Discovery

Meaning depending on the style of content you’re producing, and you will find the perfect ad type to fit your campaign needs. 

Also, the variety of different ads in your content distribution strategy can help you keep your marketing and advertising efforts always fresh, with different formats of ads targeting people at various stages of your sales funnels. 

All the available campaign and ad types: 

  • Search Ads (Text Ads)
  • Google Shopping Ads (Product Ads)
  • Video Ads ( Learn more about YouTube Ads)
  • Display ads (Image and Banner ads)
  • App Ads (Through Google AdMob)

Google Ads Benefits

  • Costs and ROI
  • High-level Of Control And Management
  • Fast Results
  • Level Competition
  • Local Advertising 
  • Increases Brand Awareness
  • Targeting
  • Remarketing
  • Analytics
  • Conversion Tracking and Optimization
  • Benefits for SEO And Content Marketing
  • For Scaling Profitably
Scroll to Top